Data privacy policy
Sect. 1 General
We will process your personal data (e.g. title, name, address, e-mail address, phone number, bank details, credit card number) solely in accordance with the provisions of the German data protection law and the data protection law of the European Union (EU). The following provisions will inform you, besides the information about the processing purposes, recipients, legal bases and storage periods, also about your rights and the controller for your data processing. This privacy policy applies only to our websites. If you are directed to other sites via links on our pages, please pay attention and be sure to review their privacy practices.
Sect. 2 Data processing for the performance of contracts
(1) Purpose of data processing
Your personal data you provide us during the ordering process are necessary for the conclusion of a contract with us. You are not obliged to provide your personal data. However, we would not be able to send you the goods without your address. For some payment methods we ask for the necessary payment data in order to pass them on to a payment service provider commissioned by us. Hence, the processing of your data collected during the ordering process is soley for the purpose of contract performance.
If you send us a request by e-mail or by using the contact form, etc. before concluding the contract, we process the obtained data to carry out pre-contractual measures and answer your questions about e.g. our products.
In case of opening a customer account, your data (in particular name, address, payment method, e-mail and password) will be processed for registration and creation of a customer login. With the stored data, you are able to shop faster and view your previous orders at any time. By sending us a notice or via a delete function you can delete the account again.
(2) Legal basis
The legal basis for such processing is set out in Article 6 (1) (b) of the GDPR.
(3) Recipient categories
Payment service provider, shipping service provider, hosting provider, if necessary merchandise management system, suppliers if necessary (drop-shipping).
(4) Duration of storage
We store the data required for contract execution until the statutory warranty and, if applicable, contractual warranty periods expire.
We store the data required under commercial and tax law for the statutory periods, generally ten years (cf. § 257 German Commercial Code (HGB), § 147 Regulation of Taxation (AO)).
The data processed for the execution of pre-contractual measures will be deleted as soon as the measures have been carried out and the contract cannot be concluded.
Sect. 3 Comments
(1) Purpose of data processing
Adding comments is possible. Your personal data (e.g. name/pseudonym, email address, website) collected in this scope will be solely processed for the purpose of publishing your comments.
(2) Legal basis
The legal basis for such processing is set out in Article 6 (1) (f) of the GDPR.
(3) Legitimate interest
Our legitimate interest is the public exchange of user opinions on specific topics and products. The publication serves, among other things, the purpose of transparency and opinion-forming. Your interest in data protection is preserved, as you can publish your comment under a pseudonym.
(4) Duration of Storage
There is no provision for a certain storage period. You may request the deletion of your comment at any time.
(5) Right of objection
You have the right to object at any time to the processing of data which was performed according to Article 6 (1)(f) of GDPR and which does not serve direct marketing for reasons arising from your particular situation.
In the case of direct marketing, however, you may object to the processing at any time without stating any reasons.
Sect. 4 Shop rating
Inclusion of the Trusted Shops trust badge/other widgets
Trusted Shops widgets are included on this website to display the services of Trusted Shops (e.g. quality seal, collected reviews) and to offer Trusted Shops products to buyers after an order. This serves to safeguard our legitimate interests in an optimal marketing by enabling a safe shopping in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO. The Trustbadge and the services advertised with it are offered by Trusted Shops SE, Subbelrather Str. 15C, 50823 Cologne, Germany (“Trusted Shops”), with whom we are jointly responsible for data protection in accordance with Art. 26 GDPR. We will inform you about the essential contractual contents in accordance with Art. 26 (2) GDPR in the context of this data protection notice.
In the context of the joint responsibility between us and Trusted Shops, please contact Trusted Shops using the contact options provided in the data protection information if you have any data protection questions or to assert your rights. Irrespective of this, you can always contact the person in charge of your choice. Your request will then be forwarded to the other person in charge for answering, if necessary.
1. Data processing when the trust badge/other widgets are integrated
The trust badge is provided by a US-based CDN (Content Delivery Network) provider. An adequate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which can be found for the USA here. Service providers from the USA that are used are usually certified under the EU-U.S. Data Privacy Framework (DPF). Further information can be found here. If service providers used are not certified under the DPF, standard contractual clauses have been concluded as an appropriate guarantee.
When the trust badge is accessed, the web server automatically stores a so-called server log file, which also contains your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the retrieval. The IP address is anonymized immediately after collection so that the stored data cannot be assigned to you personally. The anonymized data is used in particular for statistical purposes and for error analysis.
2. Data processing after order completion
After completing the order, the Trustbadge accesses order information stored in your end device (order total, order number, purchased product if applicable) as well as your e-mail address. This is necessary in order to be able to offer you the Trusted Shops services and, if necessary, to have your order automatically secured. For this purpose, your e-mail address, hashed using a cryptographic one-way function, is transmitted to Trusted Shops. The legal basis is Art. 6 (1) 1 lit. f GDPR.
This serves to check whether you are already registered for services with Trusted Shops and is therefore necessary for the fulfillment of our and Trusted Shops' overriding legitimate interests in the provision of the buyer protection linked to the specific order and the transaction-related evaluation services in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR. If this is the case, further processing is carried out in accordance with the contractual agreement between you and Trusted Shops. If you have not yet registered for the services, you will then be given the opportunity to do so for the first time. Further processing after registration is also based on the contractual agreement with Trusted Shops. If you do not register, all transmitted data will be automatically deleted by Trusted Shops and it will no longer be possible to identify you.
Trusted Shops uses service providers in the areas of hosting, monitoring and logging. The legal basis is Art. 6 (1) lit. f GDPR for the purpose of ensuring trouble-free operation. Processing may take place in third countries (USA and Israel). An adequate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which can be found here for the USA and here for Israel. Service providers from the USA that are used are usually certified under the EU-U.S. Data Privacy Framework. Further information can be found here. If service providers used are not certified under the DPF, standard contractual clauses have been concluded as an appropriate guarantee.
Sect. 5 More information
Forwarding of email addresses to shipping companies for information on the shipping status
(1) Purpose of processing
With your consent, we will forward your email address to the transport company DHL as part of the contract processing so that you can be informed by email about the shipping status.
(2) Legal basis
The legal basis for this processing is Art. 6 (1) point a GDPR.
(3) Recipient categories
Transport company
(4) Storage duration
Your e-mail address will be stored until the goods are delivered.
(5) Right of withdrawal
You can revoke your consent at any time with effect for the future.
Sect. 6 PayPal-transactions
Please note that all PayPal transactions are subject to the PayPal Privacy Policy:
https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Sect. 7 Credit check by klarna
Please note the following privacy policy when choosing Klarna payment services:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy
Sect. 8 Web analysis with Google Analytics
(1) Purpose of data processing
This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google Analytics 4 uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. According to Google, Google Analytics 4 does not log or store individual IP addresses. No precise location data is provided in Analytics. Instead, the following metadata is derived from IP addresses: "city" (and the derived latitude and longitude of the city), "continent", "country", "region", "subcontinent" (and the ID-based equivalents). For accesses originating from the EU, IP addresses are only used to derive location data and are immediately deleted afterwards. They are not logged, are not accessible, and are not used for any other use cases. When collecting measurement data in Analytics, all IP searches take place on EU-based servers before the traffic is forwarded to Analytics servers for processing. These servers are also located outside the EU.
Google Analytics provides the User ID function. With the help of this function, sessions can be assigned permanent IDs and user behavior can thus be analyzed across devices. When using the IDs, no unauthorized personally identifiable information is used and user IDs do not contain any information that could be used by third parties to determine the identity of a user. Remarketing target groups can be created based on the user IDs. However, Analytics only collects the user ID and device ID for the last device associated with a logged-in user.
We use the Google Signals function. This feature collects additional information about website visitors who have activated personalized ads and ads can be delivered to these visitors in cross-device remarketing campaigns.
On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.
(2) Legal basis
The legal basis for such processing is set out in Article 6 (1) (a) of the GDPR.
(3) Recipient categories
Google and its partners.
(4) Transfer to a third country
Google Ireland Limited is an affiliate of Google LLC. Google LLC is based in the USA (1600 Amphitheatre Parkway, Mountain View, CA 94043). The basis for the transfer of personal data from the EU to the US is the EU-U.S. Data Privacy Framework.
(5) Duration of Storage
14 months
(6) Right of revocation
You can revoke your consent at any time with effect for the future via our cookie banner or via our website.
You can prevent the installation of the cookies in your browser settings. If you choose to change your settings you may not be able to use the full functionality of this website.
You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website and from processing this data by Google by downloading and installing the browser plug-in available under the following link: optout
Sect. 9 Web analysis
We use Shoplytics® on our website.
Shoplytics® is a data management solution that enables us to efficiently manage the use of various marketing and tracking systems, such as Google Analytics, Google Ads, Facebook Pixel and others. Shoplytics® makes it easier for us, as the store operators, to integrate and manage these third-party technologies in order to optimize our online offering and our marketing measures. Shoplytics® ensures that these systems are managed efficiently for the highest possible speed of the store, in order to make your visit as pleasant and efficient as possible.
How Shoplytics® works:
Shoplytics® itself never stores data on its own servers. Each network contact between this shop and the Shoplytics® server is used only to reload necessary files (so-called tracking scripts). Shoplytics® is used solely to forward data directly from the browser to the marketing and tracking systems we use. The processing and use of this data by the respective third-party providers is carried out in accordance with their privacy policies and terms of use.
Purpose of using Shoplytics®:
Using Shoplytics® enables us to use tracking and marketing technologies more efficiently and effectively. This helps us to better tailor our online offering to the needs of our users and to increase the effectiveness of our marketing campaigns.
No collection of personal data by Shoplytics®:
Since Shoplytics® itself does not collect or store any data, no personal data is processed by this system. The data is forwarded directly and exclusively to the third-party systems we use, whose data protection practices are described in their respective privacy policies.
Transparency and data protection:
We are committed to transparency in the way we use the technologies on our website and to protecting your data. We use Shoplytics® with the aim of making the use of our online services as pleasant and effective as possible for you. For more information about the specific data protection practices of the marketing and tracking systems we use, please refer to the respective entries in our privacy policy. If you have any questions about the use of Shoplytics® or our data protection practices, please do not hesitate to contact us.
Sect. 10 Information about cookies
(1) Purpose of data processing
This website uses technically necessary cookies. These are small text files that are stored in or by your Internet browser on your computer system. These cookies enable, for example, the inserting of several products in a shopping basket.
(2) Legal basis
The legal basis for such processing is set out in Article 6 (1) (f) of the GDPR.
(3) Legitimate interest
Our legitimate interest is the functionality of our website. The user data collected by technically necessary cookies are not used to create user profiles. This preserves your interest in data protection.
(4) Duration of storage
The technically necessary cookies are usually deleted when the browser is closed. Persistent cookies have different validity period from a few minutes to several years.
(5) Right of objection
If you do not wish these cookies to be stored, please deactivate the use of cookies in your Internet browser. However, this may cause a functional limitation of our website. You can also delete persistent cookies at any time by changing your browser settings.
Sect. 11 Newsletter
(1) Purpose of data processing
When registering for the newsletter, your e-mail address will be used for advertising purposes, i.e. the newsletter will inform you in particular about products from our product range. For statistical purposes we may evaluate which links are viewed in the newsletter. However, it is not recognizable for us, which concrete person has accessed the links. You have expressly given the following consent separately or, as the case may be, in the course of the ordering process: When you register for the newsletter, your e-mail address will be used for advertising purposes, i.e. in the newsletter we will inform you in particular about products from our range. For statistical purposes, we can evaluate which links in the newsletter are clicked. In doing so, we cannot see which specific person has clicked. You have expressly given the following consent separately or, as the case may be, in the course of the ordering process: When you register for the newsletter, your e-mail address will be used for advertising purposes, i.e. in the newsletter we will inform you in particular about products from our range. For statistical purposes, we can evaluate which links in the newsletter are clicked. However, we cannot see which specific person has clicked. You have expressly given the following consent separately or, as the case may be, in the course of the ordering process. Subscribe to newsletter at:..
(2) Legal basis
The legal basis for such processing is set out in Article 6 (1) (a) of the GDPR.
(3) Recipient categories
if necessary: newsletter provider
(4) Duration of Storage
Your e-mail address will only be stored for the respective duration of your registration.
(5) Right of revocation
You may revoke your consent at any time with effect for the future. If you no longer wish to receive the newsletter, you may unsubscribe as follows: https://www.betterrun.shop/newsletter
Sect. 12 Your rights as a data subject
If your personal data is being processed, you are the ‘data subject’ in terms of GDPR and you have the following rights towards us, the controller:
1. Right to information
You may request us to provide information about your personal data processed by us under Article 15 of the GDPR.
2. Right to rectification
If your personal data provided to us is not up to date or not accurate you have the right to ask for modifications to your personal data under Article 16 of the GDPR. You also have the right to request us to complete an incomplete data.
3. Right to erasure
You have the right to have your personal data erased and ask for deletion of your data under Article 17 of the GDPR.
4. Right to restriction of processing
You have the right to restrict the processing your personal data under Article 18 of the GDPR.
5. Right to data portability
You have the right referred to in Article 20 of the GDPR to receive your personal data provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller.
6. Right to revoke the consent given under data protection law
You have the right referred to in paragraph 3 of Article 7 to withdraw your given consent based on the data protection provisions at any time. This does not affect the lawfulness of the processing based on consent before its withdrawal.
7. Right to lodge a complaint with a supervisory authority
If you consider that the processing of personal data relating to you infringes the GDPR, you have the right referring to in Article 77 of the GDPR to complain to the supervisory authority against the processing of your personal data (in particular in the Member State of your habitual residence, place of work or place of the alleged infringement ).
Please also note your right of objection under Article 21 GDPR:
a) In general: reasoned objection required
If the processing of personal data concerning you takes place in order
- to perform our overriding legitimate interest (legal basis: Article 6 (1f) GDPR)
or
- to safeguard the public interest (legal basis: Article 6 (1e) GDPR),
you are entitled to object to the processing at any time for reasons arising from your particular situation; this also applies to profiling based on the provisions of the GDPR.
In the event of objection, we will no longer process the personal data concerning you unless we can prove compelling grounds for processing which override your interests, rights and freedoms, or the processing is necessary for the establishment, exercise or defence of legal claims;
b) Special case of direct marketing: simple objection is sufficient
If the personal data concerning you are processed for the purpose of direct marketing, you have the right to object at any time to the processing and without stating reasons; this includes profiling to the extent that it is related to such direct marketing.
If you object to the processing for direct marketing purposes, the personal data concerning you will no longer be processed for these purposes.
Responsible for data processing:
JJM GmbH
Täubchenweg 88
04317 Leipzig
Phone: +49 (0) 341 - 49 62 94 41
info@betterrun.shop
Contact details of our data protection officer:
Täubchenweg 88
04317 Leipzig
info@betterrun.shop